Sending Holiday Cards or e-cards? Here's My 7 Step Process to Make it a Whole Lot Easier! Reading Time: 1 min 20 sec I know it's still November but in a few days it will be December - and the holiday whirlwind (if it hasn't already) will soon begin. However, we don't need to get caught up in the holiday madness - we just... Read More...
A Powerful Marketing Tool - When and What to Ask Your Clients To Get Effective Testimonials! (Updated) Reading Time: 1 min 15 sec We live in a world today where people read reviews of everything before they buy - and coaching is no different. Client testimonials are a very powerful marketing tool because they're a personal... Read More...
How Charging Less Can Be More - Why I Halved My Coaching Fees 7 Years In! Reading Time: 2 min 45 sec One of the hardest things when starting out seems to be deciding how to price our services. There always seem to be discussions on Coaching Forums, Linked In and various Facebook Groups. So I thought I would... Read More...
10 Ways to Know You Have a Great Coaching Niche! | by Emma-Louise Elsey (UPDATED) Reading Time: 2 min 30 sec One great way to establish if you have a clearly defined niche is if you can answer these questions: Where do my ideal clients like to hang out? (consider 'in person' group and activities as well as... Read More...
Don't Have a Niche yet? Relax, Wait and See... With 7 Areas to Explore & Questions to Help! (UPDATED) Reading Time: 3 min I'll start by confessing that when I was a life coach, in the marketing world, I would have been given a big fat "F". Don't get me wrong, I knew who my clients were - and could describe them (eventually).... Read More...