21 Coaching Products to Create, Ready for Back-to-School

September is forever branded in our minds as a fresh start and new 'school year'. It's a powerful feeling—also the end of summer for those of us in the Northern hemisphere—and a great time to refocus, knuckle down and get back to work.

Universities, sports centres and community/adult-learning all use September as the start of their year—it's indelibly etched into our brains that September is a beginning—and a time to get learning!

So, whatever kind of coach you are, what better time to work on, create or launch a coaching product, program, workshop, webinar or special offer?

July and August, often quieter months, are the ideal time to plan, prepare and create that offering you've been thinking about!

Here are 21 different types of coaching products and offering ideas

TOP TIP: for each of the coaching products/offerings below, get really clear and specific on the problem you solve for your clients. Then it'll be easier to create and promote!

1. Create a new 5/7/10 Step Coaching Program or a Group Coaching Program.
2.  Workbook (to solve a problem your ideal clients struggle with).
3. Plan out and start to build a Training Program.
4. A Webinar or Webinar Series.
5. Create a Retreat (evening, one-day, weekend or week-long).
6. Book and plan a Stand at a Trade Show (where your ideal clients will be).
7. A Special Report or Booklet to give away free on your website.
8. Write your first article and start your Blog.
9. Send out your first Newsletter.
   
   • Already have a Newsletter or Blog? Commit to Sending a Regular Newsletter (monthly/bi-weekly/weekly) and make a plan for what you'll write about for the rest of this year.
10. Create and launch a Facebook Group.
11. Plan and hold a Facebook Live or similar live group gathering.
12. Complete your Instagram, Linkedin or other Social Media Profile.
13. Create (or buy) a set of Social Media Quote Graphics to share online.
14. Create a Helpful Infographic that speaks to an issue or common goal that your ideal clients have.
15. A Workshop or learning 'Bootcamp'.
16. A Keynote Speech.
17. Research and plan out your podcast.
18. Write an eBook (on a topic to help your ideal clients).
    
19. Start a fun Monthly "Club" for your audience (eg. achieve your goals, a book club etc).
20. Plan out a 5 Day Challenge (eg. on Facebook).
21. Create a survey to learn more about your audience (what they need help with). TIP: Google forms makes it very easy to create a simple survey. Show that you listened and share what you learned with your audience!

Now all that's left is for you to set some time aside and ponder what you might create—or survey your contacts and clients (number 21) to get them to tell you what they need help with.

PS. If you're interested, here is a 5 Step Guide to Planning Your Coaching Offering. It will help you set chunks of time aside and help make sure you allow enough time to get it done!

If you liked this article, you may also like:

• Our Done for You Renew You, Love Your Life Coaching Program
• Our Social Media Graphics
• 10 Easy Steps To Create Your Coaching Tool, Exercise or Seminar Handout!

Contributing Author:

Emma-Louise Elsey is passionate about kindness, coaching and personal development and has been coaching since 2003. She's the Founder and Former CEO of The Coaching Tools Company, and Founder of Fierce Kindness. Originally a project and relationship manager for Fortune 500 companies she loves to create coaching tools and exercises, including lots of free coaching tools for you here at The Coaching Tools Company. Through Fierce Kindness she helps people create a life they love, make a difference and learn to be kind to themselves.

She'd love you to sign-up for the Fierce Kindness Newsletter and grab a free How to Be Kind to Yourself Workbook. Or connect personally on Linkedin, Facebook or Instagram.

Learn more about Emma-Louise & see all their articles here >>